Trademark Symbol ™ – How to Type on Keyboard

Launching something and want to put a ™ on your brand name? Good idea! You don’t need a lawyer or any paperwork to use ™. Anyone can use ™, right away. Here’s how to type it anywhere.

™

Quick Answer: Alt + 0153 (Windows), Option + 2 (Mac), the ™ symbol appears.

Trademark Symbol Quick Reference

Symbol ™
Name Trade Mark Sign
Windows Alt Code Alt + 0153
Mac Shortcut Option + 2
Unicode U+2122
HTML Entity ™
HTML Decimal ™

What Is the Trademark Symbol?

The ™ symbol denotes claim of trademark on a brand name or logo, even though it may be unregistered. Anyone can use ™, and it’s often used by startups and creators who haven’t filed for (or don’t plan to file for) an official trademark.

How to Type ™ on Windows

Alt code: Alt + 0153 (not 0174 – that’s for ®!).
Word trick: type ™ – autocompletes.
Emoji panel: Win + . > “trademark”.

How to Type ™ on Mac

Option + 2. Easy to remember.

How to Type ™ in Microsoft Word

Type ™ – autocompletes to ™.
Option 2: 2122 + Alt+X.
Option 3: Insert > Symbol.

How to Type ™ in Excel and PowerPoint

(tm) auto-completes, or use Alt+0153 or Insert > Symbol.

How to Type ™ in Google Docs and Sheets

Insert > Special characters > “trademark”.

How to Type ™ on Chromebook

Ctrl+Shift+U, 2122, Enter.

How to Type ™ on iPhone and Android

iPhone: 123 > #+= > look for ™.
Android: ?123 > =[ > look for ™.

How to Type ™ in HTML

Format Code
Named ™
Decimal ™
Hex ™

How to Type ™ in CSS, JavaScript and Python

CSS JavaScript Python
"\2122" "\u2122" "\u2122"

Troubleshooting

  1. 0153 not 0174! (™ vs. ® – easy to mix them up!)
  2. ™ auto-correct is Word or Office only.
  3. Box glyph – font issue.
  4. Anyone can use ™, as opposed to ®.
  5. Copy from this page.

Frequently Asked Questions

What does ™ mean?

™ claims trademark rights over a brand name or logo without formal registration. It is a public notice that you consider the mark yours.

Alt code?

The Alt code is 0153 — not 0174, which is ®. Hold Alt, type 0153 on the numeric keypad, then release.

Mac?

Press Option + 2 on a Mac. The ™ appears instantly wherever your cursor is.

Unicode?

The Unicode code point is U+2122. In HTML you can write it as ™ or ™.

™ vs. ®?

™ is an unregistered claim anyone can use from day one. ® means the trademark is officially registered — only use it after registration is complete.

Do I need permission to use ™?

No. Anyone can put ™ on their own brand name or logo without filing anything. It simply signals that you claim trademark rights.

HTML?

Use the named entity ™ in your HTML. The decimal ™ and hex ™ forms render the same.

In Word?

Type ™ and Word auto-corrects it to ™. Alternatively, type 2122 then press Alt+X, or go to Insert > Symbol.

Should ™ be superscript?

Yes, ™ is conventionally shown as a superscript at the top right of the brand name. Most fonts render it that way automatically.

Copy-paste OK?

Yes, ™ copies and pastes cleanly across apps, browsers, and social platforms. If it ever appears as a box, switch to a standard font.

Conclusion

Alt+0153 / Option+2. Word: ™. Code: ™. ™ vs. ® isn’t 0174!

Related Guides

Copyright Symbol © | Registered Symbol ® | Euro Symbol €

Scroll to Top